Course Outline
Introduction and Overview
- Welcome and Introduction
- Course Objectives and Expectations
- Brief Overview of AI in Graphic Design and Advertising
Session 1: Introduction to AI Tools in Graphic Design
- Overview of Midjourney, Adobe Firefly, GPT, and Bard
- Understanding the Capabilities of Each Tool
- Real-world Examples of AI-Generated Designs and Campaigns
Session 2: Getting Started with Midjourney
- Setting Up and Navigating Midjourney
- Basic Features and Functions
- Hands-on Exercise: Creating a Simple Design with Midjourney
Session 3: Text Prompt Engineering and Control
- Introduction to Text Prompt Engineering
- Techniques for Effective Prompt Writing
- Hands-on Exercise: Crafting Prompts to Guide AI Design
Session 4: Exploring Adobe Firefly AI Tools
- Overview of Adobe Firefly’s Features
- Differences Between Adobe Firefly and Midjourney
- Hands-on Exercise: Creating Typography with Adobe Firefly Text Effects
Session 5: Creating Advertising Campaigns with AI Tools
- Integrating Midjourney, Adobe Firefly, and ChatGPT in Campaigns
- Step-by-Step Guide to Building an AI-Powered Campaign
- Hands-on Exercise: Designing a Mock Advertising Campaign
Session 6: Using ChatGPT and Bard for Creative Assistance
- Overview of ChatGPT and Google’s Bard
- Generating Text Prompts, Slogans, and Inspiration
- Hands-on Exercise: Using ChatGPT and Bard to Enhance Your Designs
Wrap-up and Q&A
- Review of Key Takeaways
- Q&A Session
Requirements
Basic Understanding of AI Concepts (Optional but beneficial):
- Familiarity with basic AI and machine learning concepts can help in understanding the underlying technology, but it is not mandatory.
Testimonials (3)
the examples the trainer used in each subject which made it easier to understand
huda Alyassi - Dubai Government Human Resources Dept.
Course - Adobe XD
Real-world example
Hans Alain Nyaba - Federal Geospatial Platform, Natural Resources Canada
Course - D3.js for Data Visualization
The trainer listened to my wishes and adjusted the training meeting my specific needs.